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BEC商務(wù)英語(yǔ)初級(jí)閱讀真題下載

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       BEC商務(wù)英語(yǔ)初級(jí)閱讀試題及答案1

  For each question 15 – 20 , mark one letter (A, B, C or D ) on your Answer Sheet for the answer you choose.

  The Negotiating Table:

  You can negotiate virtually anything. Projects, resources, expectations and deadlines are all outcomes of negotiation. Some people negotiate deals for a living. Dr Herb Cohen is one of these professional talkers, called in by companies to negotiate on their behalf . He approaches the art of negotiation as a game because, as he is usually negotiating for somebody else, he says this helps him drain the emotional content from his conversation. He is working in a competitive field and needs to avoid being too adversarial. Whether he succeeds or not, it is important to him to make a good impression so that people will recommend him.

  The starting point for any deal, he believes, is to identify exactly what you want from each other. More often than not, one party will be trying to persuade the other round to their point of view. Negotiation requires two people at the end saying ‘yes”. This can be a problem because one of them usually begins by saying “no”. However, although this can make talks more difficult, this is often just a starting point in the negotiation game. Top management may well reject the idea initially because it is the safer option but they would not be there if they were not interested.

  It is a misconception that skilled negotiators are smooth operators in smart suits. Dr Cohen says that one of his strategies is to dress down so that the other side can relate to you. Pitch your look to suit your customer. You do not need to make them feel better than you but, For example, dressing in a style that is not overtly expensive or successful will make you more approachable. People will generally feel more comfortable with somebody who appears to be like them rather than superior to them. They may not like you but they will feel they can trust you.

  Dr Cohen suggests that the best way to sell your proposal is by getting into the world of the other side. Ask questions rather than give answers and take an interest in what the other person is saying, even if you think what they are saying is silly. You do not need to become their best friends but being too clever will alienate them. A lot of deals are made on impressions. Do not rush what you are saying---put a few hesitations in , do not try to blind them with your verbal dexterity. Also, you should repeat back to them what they have said to show you take them seriously.

  Inevitably some deals will not succeed. Generally the longer the negotiations go on, the better chance they have because people do not want to think their investment and energies have gone to waste. However , joint venture can mean joint risk and sometimes , if this becomes too great , neither party may be prepared to see the deal through . More common is a corporate culture clash between companies, which can put paid to any deal. Even having agreed a deal, things may not be tied up quickly because when the lawyers get involved, everything gets slowed down as they argue about small details.

  De Cohen thinks that children are the masters of negotiation. Their goals are totally selfish. They understand the decision-making process within families perfectly. If Mum refuses their request , they will troop along to Dad and pressure him. If al else fails, they will try the grandparents, using some emotional blackmail. They can also be very single-minded and have an inexhaustible supply of energy for the cause they are pursuing. So there are lesson to be learned from watching and listening to children.

  15 Dr Cohen treats negotiation as a game in order to

  A put people at ease

  B remain detached

  C be competitive

  D impress rivals

  16 Many people say “no” to a suggestion in the beginning to

  A convince the other party of their point of view

  B show they are not really interested

  C indicate they wish to take the easy option

  D protect their company’s situation

  17 Dr Cohen says that when you are trying to negotiate you should

  A adapt your style to the people you are talking to

  B make the other side feel superior to you

  C dress in a way to make you feel comfortable.

  D try to make the other side like you

  18 According to Dr Cohen, understanding the other person will help you to

  A gain their friendship

  B speed up the negotiations

  C plan your next move.

  D convince them of your point of view

  19 Deals sometimes fail because

  A negotiations have gone on too long

  B the companies operate in different ways

  C one party risks more than the other.

  D the lawyers work too slowly

  20 Dr Cohen mentions children’s negotiation techniques to show that you should

  A be prepared to try every route

  B try not to make people feel guilty

  C be careful not to exhaust yourself

  D control the decision-making process.

  參考答案:15 B 16D 17A 18D 19B 20 A

  15.第一段有這樣一句話needs to avoid being too adversarial,也就是說(shuō)要保持客觀,公正,超然,所以選擇B。

  16.從第二度最后一句話可以看出,Top management may well reject the idea initially because it is the safer option but they would not be there if they were not interested.應(yīng)該選擇D。

  17.第三段,Dr Cohen says that one of his strategies is to dress down so that the other side can relate to you. Pitch your look to suit your customer.所以選擇A。

  18.You do not need to become their best friends but being too clever will alienate them. you should repeat back to them what they have said to show you take them seriously.所以選擇D。

  19.從第四段的這句話可以看出,More common is a corporate culture clash between companies, which can put paid to any deal.選擇B。

  BEC商務(wù)英語(yǔ)初級(jí)閱讀試題及答案2

  In the last few years, managers throughout industry haveseen more changes than many of them could have expected tosee in their entire working lives having to communicateinformation which often leads to feelings of insecurity hasbecome a key activity. From being regarded as relativelyunimportant in many companies , management employeecommunication has become a central corporate need.

  Concordia International provides a good example of acompany that has adjusted well to the changing needs for communication . since 1995 ,Concordia has been turned inside-out and upside-down, to ensure that it is a marketing –led,customer-responsive business, one that looks outwards at customers and competitors, ratherthan inwards at its own processes and the way things were done in the past. In the last eightyears, Concordia has reduced its workforce by more than 80.000 people - or 35% -on a voluntarybasis, with further downsizing anticipated.

  From being an engineering company, Concordia is now remaking itself as a service company.The role of employee communication in such a context is to build people’s self-confidence, topersuade them that, although it is inevitable that the changes will go ahead, they also bring withthem new opportunities for employees. However, this is not an easy task. People tend to beskeptical of these claims and to feel that they are losing touch with the company they haveworked for over many years. This is understandable, since many of the old certainties are beingswept away , including the core activities of the company they work for. Above all , they have hadto face up to the fact that they no longer have a job for life.

  Research indicates that people respond to this predicament in a variety of ways. The bulk ofemployees fall into two main categories in terms of their response to the new situation: on the onehand there are the “ pragmatists” and on the other “ the highly anxious” the former see their jobas a means to an end and have a relatively short-term perspective, with strong loyalty to their localterm , rather than the company as a whole . The second category, usually the majority, mayrespond to threatened changes with a feeling of having been let down, and even feel anger at thecompany for what they see as changing the terms of their employment.

  The employee communication process needs to be capable of accurately directing itsmessages at a variety of employee groups and departments within the workforce . this is whymiddle managers and line managers are so key to communication. They are the people who knowabout the full rage of concerns among the workforce. The problem in the past was that this crucialarea was often the responsibility of a separate, relatively isolated unit. Concordia puts responsibilityfor communication firmly on line managers. All their research points to the same conclusion: peopleprefer to get their information face-to-face from their line managers. That is the key relationshipand where arguments and hearts and minds –are lost.

  The general rule in company communication is to tell employees as much as you can as soonas you can. If you can’t provide details, then at least put the news in context and commit yourselfto providing greater detail when it becomes available another rule of company communication isthat there must be a fit between what the company is telling its employees and what it is telling itsshareholders.15 In the last eight years, Concordia has

  A made over 80.000 employees reduncdant

  B completed a period of downsizing

  C reduced its workforce of 80.000 by 35%

  D given 35% of departing employees voluntary redundancy

  16 From Concordia’s point of view, the role of communication is to

  A win employee support before going ahead with the changes

  B change the company’s core activities.

  C emphasise the positive aspects of the changes

  D explain the need for the changes

  17 what does research show about most employees’ response to change?

  A they expect it to have a bad effect on the company

  B they feel completely powerless

  C they become less loyal

  D they fell they have been treated unfairly

  18 Concordia’s communication process mainly relies on

  A printed communication

  B departmental heads

  C personal communication

  D a separate, specialized unit

  19 According to the writer, what is the guiding principle about giving information within anorganization?

  A Never make promises about future developments

  B Give people an overall view at the earliest possible stage

  C always include plenty of hard information

  D Hold back until all the details can be provided

  20 which of the following would be the most suitable title for the article?

  A employee attitudes to company communication

  B making company communication more effective

  C Researching company commmucation

  D Making employees feel less powerless

  參考答案及解析

  文章取材自一本管理手冊(cè),說(shuō)的是一個(gè)組織里的有效溝通問(wèn)題。這套題目有些特別,不像之前的閱讀的第三部分,六道題目分別依次對(duì)應(yīng)文章的六個(gè)段落,這題的答案稍微分散了些。

  15題,答案很明顯,但是選項(xiàng)很有迷惑性。答案是第二段的最后一句:In the last eight years, Concordia has reduced its workforce by more than 80.000 people - or 35% -on a voluntary basis, with further downsizing anticipated.減少了80000員工(或者說(shuō)減少了35%的員工),預(yù)期還會(huì)減少更多。A選項(xiàng)是對(duì)的,made redundant是前面某套題目閱讀的第五部分考過(guò)的詞組;B不對(duì),沒(méi)有完成(completed),因?yàn)轭A(yù)期還會(huì)裁減更多(with further downsizing anticipated);C也不對(duì),迷惑性最大,reduced its workforce of 80.000,用了介詞of,所以這句的意思是一共就80000員工,而實(shí)際情況是減少了80000員工;D不對(duì),35%的員工被裁減,都是在自愿的基礎(chǔ)上的,而不是離開(kāi)的人中有35%是自愿的。

  16題,問(wèn)根據(jù)此人的觀點(diǎn),溝通的角色是什么。也就是問(wèn)溝通的目的或者作用是什么。答案在第三段。溝通是為了幫助人樹(shù)立自信,說(shuō)服他們雖然要面臨一些變化,但是同樣也會(huì)擁有一些新的機(jī)會(huì)。說(shuō)白了,就是鼓勵(lì)這些被裁的人。答案選C,強(qiáng)調(diào)變化的積極方面。這里的positive aspects是對(duì)前面說(shuō)的bring with them new opportunities的一個(gè)概括。(想起了電影《在云端》,up in the air,里面那個(gè)老男人的工作就是職業(yè)裁員專家,專門(mén)對(duì)被裁的人說(shuō)些這樣的話。)

  17題,問(wèn)調(diào)查顯示大多數(shù)人對(duì)change的反應(yīng)是什么。這題在答案中也很明顯,但是選項(xiàng)很糾結(jié)。都有點(diǎn)似是而非。The second category, usually the majority, may respond to threatened changes with a feeling of having been let down.,and even feel anger at the company for what they see as changing the terms of their employment.大多數(shù)員工的反應(yīng)就是很失望,甚至?xí)軕嵟?。個(gè)人覺(jué)得這題出的不夠嚴(yán)謹(jǐn),沒(méi)有哪個(gè)選項(xiàng)能嚴(yán)格從原文中提煉出來(lái)。對(duì)比下D要好點(diǎn),因?yàn)閷?duì)公司失望和憤怒,就是覺(jué)得受到了不公正的待遇。此題有待高手補(bǔ)充更完美的理由。

  18題,問(wèn)溝通過(guò)程主要依賴于什么。答案是第五段的這句:people prefer to get their information face-to-face from their line managers。喜歡面對(duì)面的從直屬經(jīng)理那里獲取信息。所以選C,個(gè)人的交流。

  19題,問(wèn)組織內(nèi)部提供信息的指導(dǎo)準(zhǔn)則是什么。最后一段的第一句就是:The general rule in company communication is to tell employees as much as you can as soon as you can。盡可能的快,盡可能的多。不能提供細(xì)節(jié)的,至少給個(gè)大致的背景消息(put the news in context)。時(shí)機(jī)成熟了,再告知更多。選B:在可能的最早的階段讓人有個(gè)總體的印象。

  20題,給文章選標(biāo)題。這種題在BEC的閱讀里還真不多見(jiàn)。選標(biāo)題,就是要挑選文章的最主要意思,從整體上把握文章的main ideas。這篇文章通篇說(shuō)的就是communication,前面介紹了溝通的背景:裁員;接著說(shuō)了員工對(duì)裁員的反應(yīng);然后最后兩段,一段說(shuō)員工喜歡什么樣的溝通方式,一段說(shuō)溝通的原則是什么。綜合起來(lái),就是關(guān)于怎樣進(jìn)行有效溝通的問(wèn)題。選B。A不對(duì),片面了,只是文中某部分的內(nèi)容,并且這部分內(nèi)容是為后面做背景介紹,不是主要的;C不對(duì),不是簡(jiǎn)單的research,research僅僅是介紹狀況,文章還有關(guān)于實(shí)現(xiàn)措施的。

  BEC商務(wù)英語(yǔ)初級(jí)閱讀試題及答案3

  Questions 21 -30

  Read the article from the Chairman’s statement in a pharmaceutical company’s annual report

  Choose the correct word to fill each gap from (A, B, C or D) on the opposite page .

  For each question 21-30,mark one letter (A, B, C or D) on your Answer Sheet .

  There is an example at the beginning , (0)

  Charman’s Statement

  Two year ago we undertook to increase our sales and to at least (10) our earnings. We published this (21) in order to demonstrate our resolve to lead the business successfully through the demanding period following the expiry of patents which had given us the exclusive right to develop two of our major products.

  I am very please to (22) that we achieved what we set (23) to do. We have achieved increased of 4% and 6% in sales and earnings (24) this comes despite considerable losses (25) the expiry of the patents. It is testimony to the depth and vitality of our portfolio of medicines that we have been able to survive the largest single patent expiry our industry has known.

  Looking further ahead, I firmly believe that this company can continue to deliver strong , sustainable growth, enabling us to stay at the (28) of the research-based pharmaceutical industry.

  The power and pace of technological and scientific development, combined with economic and social pressures, are (29) huge changes in our industry, the successful companies of the future will be those that anticipate and (30) to this change, integrate new technologies effectively, and are closest to their customers. I have full confidence in our ability to remain a major player in our industry.

  21 A warranty B obligation C commitment D contract

  22 A inform B specify C notify D report

  23 A in B out c aside D up

  24A respectively B serially C consecutively D sequentially

  25 A pursuing B resulting C following D depending

  26 A contribution B donation C investment D subsidy

  27 A numbers B figures C sums D points

  28 A foreground B forefront C lead D advance

  29 A forcing B impelling C urging D thrusting

  30 A meet B suit C correspond D respond

  參考答案:21-25 C D B A C 26-30 A B B A D

  BEC商務(wù)英語(yǔ)初級(jí)閱讀試題及答案4

  Questions 21 -35

  . Read this advertisement.

  . Choose the best word to fill each gap.

  . For each question (21 35) mark one letter (A , B ,C ,D)on your Answer Sheet.

  . One answer has been given as an example.

  Too much to read! It/’s impossible to find time to read today/’s top business books-and thousands are published each year. Yet not keeping up with those books could be a serious-and expensive mistake. Often the ideas and insights they . . . . . . example. . . . . are available nowhere else. But how can you even. . . . . .21. . . . . . which titles are worthwhile-let alone find time to read them?

  Fortunately, there/’s a . . . .. .22. .. . . . : Soundview Executive Book Summaries. It really. . . . . . 23.. . . . . In fact, it/’s . . . . . . 24. . . . . . to work. It is ingenious and essential. Every month, you . . . . . . 25. . . . . two or three quick reading, time saving . . . . . .26. . . .. . of the best new business books. Each contains all the key points in the . . . . . . 27. . . . . . book. The big difference ,instead of 200 to 500 pages ,the summary is only & pages. Instead of . . . . . . 28. . . . . . five ,ten or more hours to read ,it takes just 15 minutes.

  Of the thousands of business books . . . . . . 29. . . . . .annually, only a . . . . . . 30. . . . . .are really worth reading. To save your time, our Editorial Board goes over them all . . . . . . 31. . . . . .90%. Our standards are . . . . . . 32. . . . . .,and the criteria rigorous.

  When a book meets all our tests, we prepare a Summary, instead of a review or a digest. You get a skillful distillation that preserves the content ad spirit of the . . . . . . 33. . . . . .books. The titles cover every. . . . . . 34. . . . . .of concern to business people today. There/’s . . . . . . 35. . . . . .else like Soundview Executive Book Summaries.

  21 . A. see B. know C. ask D. answer

  22. A. answer B. solution C. question D. problem

  23. A. works B. costs C. sells D. buys

  24. A. guarded B. granted C. guided D. guaranteed

  25. A. pay B. send C. receive D. buy

  26. A. titles B. summaries C. names D. prices

  27. A. original B. first C. same D. another

  28. A. spending B. costing C. taking D. sitting

  29. A. publicized B. polished C. published D. popularized

  30. A. dozen B. little C. handful D. couple

  31. A. choosing B. eliminating C. writing D. publishing

  32. A. high B. low C. expensive D. cheap

  33. A. entire B. tired C. entering D. old

  34. A. word B. subject C. sentence D. idea

  35. A. something B. anything C. all D. nothing

  答案: 21. B 22. B 23.A 24. D 25. C 26.B 27.A 28. C 29.C30. C 31. B 32.A 33. A 34. B 35.D


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